Kid Rock has a new beer. Yaaaaaaay.

I can’t hardly wait. An American lager…. but with Kid Rock’s name attached!!  Ahhhhh SUUUUMM.

Detroit — Kid Rock’s Friday night show at Comerica Park was not just a massive concert event. It also was the soft launch of Kid Rock’s new appropriately titled Badass Beer.

“It’s delicious!” said Elizabeth Hussey, 25, of Shelby Township, after her first sip. She praised its “lean aftertaste” and “crisp, summery” savoriness. “It’s not heavy in your mouth; it’s light on your palate,” she said, comparing it to a Sam Adams summer lager.

Of course, Sam Adams doesn’t have a summer lager…  And I’m sure an American lager doesn’t taste like Summer Ale. But, she tried it, not me.

“I like it, it’s a workin’ man’s beer,” said Scott Carignan, 34, of Chesterfield Township.

But not so for Bill Watson, 59, of New Baltimore. “We’re here for Kid Rock, so of course we had to get a Kid Rock beer,” he said. But after a few sips, he wasn’t blown away. Would he pick up some from the store? “Probably not,” he said.

From the Detroit News